For consultants who sell projects, not hours
The proposal that arrives before you.
Your proposal competes with two others. A book with your name on it competes with no one.
It’s Thursday. You send a well-written $8,000 proposal, with a timeline and a scope, to a table that already holds two others. The person deciding doesn’t know you. They’ll compare price, timeline and promises, because that’s all they have in front of them.
Your fourteen years of cases aren’t on that table. They’re in your memory and in reports nobody outside the client ever read.
A book with your name on it arrives before the proposal. The person deciding has already read how you think. The meeting starts somewhere else.
Against what
The enemy is the comparison: the proposal read in a spreadsheet next to two others.
What book comes out of your work
- How you diagnose: how you read a company in the first week.
- The mistakes you always fix: the ten problems you find in every client, and why they repeat.
- Your method, named: the stages you apply, with the cases that back them.
21
A house that has published consultants
Twenty-one of the Dreams Magnet imprint’s titles are in business, management and finance, in Spanish: strategic planning, market research, accounting standards. We know how to turn a consultant’s experience into a book people read.
Business, management and finance
The package that usually fits
Intelligent Author if you have no time to write; Authority Author if you want the book to work on stages, in media and with clients, with a plan and a six-month follow-up.
Three questions
Can I use client cases?
With their permission, or without details that identify them. We settle it in the architecture, before writing.
Does the book help sell to companies?
That’s what it’s for: it reaches the committee before your proposal does.
Who edits my book in English?
Daniel Mendoza, the founder, edits every English-language book himself. You meet him in the Author Assessment.